People prefer pain instead of thinking hard

Thinking takes real effort. It requires sustained attention. Scientists have known for some time that focusing your mind consumes considerable metabolic resources. But in our day-to-day lives, we discount the effort needed to pay attention and think because it doesn’t feel as physically strenuous as, say, lifting a 50-pound weight. Source: To Avoid Thinking Hard, We Will Endure … Continue reading People prefer pain instead of thinking hard […]

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