There is so much mediocrity in the world, and mediocre things can, and are, popular. Why try harder?
Every author secretly thinks their books are uniquely special, but the vast majority of books don’t sell. I haven’t been blogging regularly for eight months, and I still get urgent emails from authors, wondering why their sales are slumping. They ask if it’s their covers, or if the market is crashing, or if they aren’t doing the right kind of marketing.
But none of them ever ask if they self-pubbed too soon, before the book was Grade A. Writers are a pretty insecure bunch, but I’ve never met one who blames their sales on their bad writing.
I gotta say, it’s seductive to think I could self-pub these three books instantly, make some money, not worry about the anticipated three star average (I encourage writers to not look at their reviews, and I usually don’t), and immediately move on to something I know will sell better.
But I won’t do that. I’ll put in the time and make these books better. Money is nice. Having more time is nice. However, the nicest thing of all is having pride in my work.
With an emphasis on test scores and “digital literacy,” there is a myth among many that the school library is irrelevant and even old-fashioned. Talk to students and you will find that they don’t feel this way. Children want access to books. They want to spend time in a library perusing titles and discussing what…
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Five years ago, University of Kentucky CTO Doyle Friskney realized that the campus’s classrooms mirrored those of other colleges: Lecture-based halls where students would sit and listen to a professor, with little interaction among one another. Something had to change, Friskney said. “Millennials don’t necessarily like lecture classrooms as well as faculty members do—they like…
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Paul Horner, the 38-year-old impresario of a Facebook fake-news empire, has made his living off viral news hoaxes for several years. He has twice convinced the Internet that he’s British graffiti artist Banksy; he also published the very viral, very fake news of a Yelp vs. “South Park” lawsuit last year. But in recent months, Horner has…